Summary
Cookable was a food waste reduction product concept. It saves grocery stores money by reducing food waste and saves people time while shopping. The product:
• Provides recipes and grocery lists that cut meal planning time
• Reduces grocery store food waste by targeting perishable items

Card prototype

Card prototype

Sketching

Testing

Inpiration (Short Story Dispenser)
Concept
The first product is an interactive recipe card printer, the second is a customized recipe card.
The interactive display + printer would be placed at the entrance of the grocery store. Recipes based on preferences, cost and time would be printed and a clip would secure them to your shopping cart.

Interactive Display and Printer
The cards are a grocery list. Walk in with no plan, walk away with 3 meals in 5 minutes.
A cheap way to meal plan with hardly any effort.

New Venture Challenge (NVC)
I presented this idea at NVC! The New Venture Challenge is a start up funding program out of the University of Colorado Boulder. It was not selected but it was a valuable learning experience! I learned that I need drastically more data, as the judges were not convinced that this was a marketable, useful idea.

Pitch Deck







